|Candice Swanepoel in Agua Bendita|
The past month or so has been ridiculously busy and as a result the ol' blog has suffered and been neglected a bit.
I have been inundated with new design projects (good news, no?) which kept me away for a while, but I am back and with a few new discoveries.....
I was at a lingerie trade show at the beginning of July and discovered a new (new for me anyway!) swimwear brand called Agua Bendita ("Holy Water" in Spanish) which is a Colombian brand created by 2 Colombian friends; Catalina Alvarez and Mariana Hinestroza who were friends at Fashion school in Colombia.
They started their brand in 2003 just making a few bikinis for friends from pieces of leftover fabric to create patchwork bikinis with small added details on. But such was the demand for their innovative style that before long they were being stocked by the biggest stores in Colombia and are now stocked in 45 countries around the world.
The style they have has a very handicraft/artisanal feel to it, with very Colombian references to it, it really encapsulates the South American feel and there are added details that you don't find on any other bikinis. Many of the bikinis are finished by hand by Colombian artisans which give the bikinis their special touch.
The biggest breakthrough for the brand came when they exhibited at the Miami Swimshow, the largest swimwear tradeshow, and it was here that the garments were selected for Sports Illustrated magazine Swimsuit Edition which opened the door to North America and the world.
Now the brand has been featured in Sports Illustrated, Maxim, Vogue and Glamour magazines and has growing international success. Model Marissa Miller wore the bikinis for Sports Illustrated, and the current collection is modelled by Bar Rafaeli and Victoria's Secret model Candice Swanepoel.
Below are a few examples are the current collection, to view the full collection, click here.
My next new discovery will be revealed in my next post....I'll try not to leave it as long as last time!
Ruby Lou x